Is the writing on the wall for the Ford Fusion? The blue oval has been not-so-subtly hinting that the Fusion won’t be available in North America after 2020. This news might seem strange at first. After all, the Fusion is still a steady seller in Canada and the United States (and Ford’s best-selling car). Canadian sales peaked in 2013 at 20,145 and have been decreasing since. This year, they’re on pace for roughly 10,200. Obviously, those aren’t promising numbers.
But the decline in Fusion sales is not an anomaly; it follows a general industry trend. In 2013, dealers sold 131,222 midsize cars in Canada. In 2017, they managed to move only 80,000. That’s an overall decrease of 39%. But the auto sales industry overall is pretty healthy, so what’s the problem? Well, everyone is buying trucks and SUVs.
In 2020, Ford will reintroduce the beloved Bronco in 2020. And this year, they introduced the EcoSport subcompact SUV. More relevant to the fate of the Fusion is the fact the Ford Edge outsold it by double in 2017. The increase of SUVs on the lot leaves less room for cars. But that’s not an indictment of the new Ford Fusion.
The 2018 Ford Fusion is one of the very best mid-size sedans on the road. That’s a grandiose statement, but allow me the chance to explain. The 2018 Ford Fusion offers good value as a commuter sedan, but it can also double as either a luxury vehicle or a pulse-pounding sport sedan.
Fusion Sport’s standard engine is a 2.7L EcoBoost V6 paired with a Select-Shift six-speed transmission. Its abundant power is marshalled expertly with Continuously Controlled Damping with Pothole Mitigation Technology. The system allows you to feel highly engaged with the road while keeping the drive smooth. Fusion Sport also gives you standard Intelligent All-Wheel Drive. It’s a system that tracks the grip of each wheel and delivers variable torque to ensure you regain optimal traction before you notice you’ve lost it.
When you put all the pieces together, and add some intelligent safety features like BLIS, the 2018 Fusion Sport creates a pretty compelling package. And, with a starting MSRP of $43,388, it’s well positioned to compete against the other true sports sedans (an endangered species) in the industry. But that’s just one side of the new Fusion.
When you opt for either the Fusion Titanium or Fusion Platinum, you choose uncompromising luxury. Features like heated and cooled seats with premium leather are standard. Both models offer aluminum sport pedals and trim, while the Fusion Platinum includes leather-wrapped instrument panel, armrests, and console rails. Reading a list of the premium amenities is one thing, but sitting in the cockpit yourself is quite another. The 2018 Fusion delivers an encompassing luxury experience with nothing to arrest your immersion. Plus, the Fusion Platinum even comes with standard Blind Spot Information System, Lane Keeping System, and Active Park Assist.
While the Fusion’s future remains unclear, its standard of quality does not.